3. It favors populist sentiment over nuanced solutions.
Want to hear a candidate discuss the complex reasoning behind why the minimum wage disparately impacts low-skilled, minority and younger workers? How about instead if we just get #RaiseTheWage trending on Twitter? More often than not, government issues are not simply solved with answers that contain only a few words. However, if one wishes to win a campaign, that is exactly what kinds of policy positions must be proposed. This thinking was a central tenet of the successful 2008 Obama campaign: the reasons he presented as to why he should be President were able to be summed up in 4 words: “Change” and “Yes We Can.”
