the CEO of Zitro talks about recent dynamic past of the company and the plans for the future. In this past year, the company had an impressive change, by stepping in the competitive world of slot machines.
Zitro Games recently launched Link King and Link Me which are part of Bryke Video Slot product range. These products are progressive and have shown great results all over the world. In addition, these products have multiple games which have been perceived as popular within the player community.
Zitro In 2019
The year of 2019 has started great for Zitro. Not long ago the company decided to turn around and convert itself into a world leader, from bingo to global gaming supplier. Today, the company can proudly say that they have a vast and deep product portfolio of bingo, slots and also the back-up of outstanding performance.
Zitro is performing very well in Europe, Americans, especially Latin America and Mexico, but also in North America, Asia and Oceania. At ICE London 2019, Zitro was welcomed with open arms from operators and players as well. People were fascinated by the work Zitro has done, especially for the casino industry.
Zitro strongly believes in two things, products and people. The company is heavily devoted in R&D (Research & Development) in order to provide an excellent, performing and robust product that can compete with any other available product in the casino industry. What differentiates Zitronic from other corporations is that Zitro believes in personal relationships.
The person that owns and leads the company is called Johnny Viveiros Ortiz and everybody knows that. People feel safe knowing that there is a person behind a company that can be called for anything. The company is a B2B business (Business to Business), which is a content provider for the online casino, and they want to expand their agreements to offer their games to as many online players as possible.
On the other hand, the company is also expanding with their B2C business (Business to Consumer), by launching a social gaming application. This new social platform includes the best land-based casino games for the social market. This allows Zitro to stay in direct contact with the players and learn from them, their tastes and behaviour.
Latin America, especially Columbia and Argentina, has been looking to regulate the online gaming. Zitro is a supplier of slot machines for land-based operators, while Zitro Interactive is a content supplier for online casinos. The online casino regulations are great news for Zitro, because they can offer their popular games to players from these countries.
Zitro does everything by themselves, from the creation of an idea, to the math of the game, graphics animations and even music and sounds. Plus the hardware aspects and production is done by the company as well. Everything is done internally and that’s why their products are outstanding.
Like written above, the two most important things for Zitro is People and Products. Therefore they provide more attention towards the line of R&D and HR. Also, the company puts in place new processes that will allow them to respond to product demand. They are also increasing their network of regional offices all over the world.
Even though the company has done so much in the past years, the year of 2019 is just the beginning of what is coming. They will continue to expand their product portfolio and consequently their market-share around the world. They are building a solid company with a long-term vision that has been created to last.